Written by Steve Perry
Published on

Magento Click and Mortar for Rebecca Minkoff

Rebecca Minkoff partnered with eBay to create a cutting-edge in-store digital experience for their flagship store.

Rebecca Minkoff noticed that their customers like using their mobiles devices in-store. They embraced this by using Magento Enterprise technology and created an in-store digital experience that allows their customers to interact with the website whilst browsing in the brick and mortar store. Customers can easily choose difference sizes, match complete outfits, try on clothing under different lighting options and ask for assistance, all with a simple tap – creating the perfect click and mortar experience.

Watch the video and see it in action.

Steve Perry Creative Ltd

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Typeset in Söhne Kräftig and Söhne Buch, by Klim Type Co.

Set as 32/64, 24/32, 20/32, and 12/16 on an 8px/96px grid.

Colour palette selected for AAA contrast.